Market Research Services / Custom Market Research
November 18, 2011 |
The Retailer Viewpoint: Optimize Your shelves for Your Market
Learn how online research studies can deliver deep insights about the consumer decision-making process to help retailers optimize product assortment to meet changing market needs, in this webinar featuring Colin Stewart of Acosta Sales & Marketing and Michael Conklin of MarketTools.
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MarketTools CustomerSat / Enterprise Feedback Management
November 16, 2011 |
7 Steps to a Profitable Voice of the Customer Program
Learn best practices for creating and sustaining an effective customer feedback program, in this on-demand webinar featuring Seth Hall of Philadelphia Insurance Companies.
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MarketTools CustomerSat / Enterprise Feedback Management
September 22, 2011 |
Beyond Satisfaction: Creating Clients for Life
While many companies aim to improve customer satisfaction, true market leaders go beyond baseline satisfaction to create loyal, profitable customers. Learn how DuPont Sustainable Solutions created a customer loyalty initiative that not only drives customer satisfaction, but builds loyalty by creating a preferred customer experience.
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MarketTools CustomerSat / Enterprise Feedback Management
April 21, 2011 |
Beyond NPS - Adopting the Secure Customer Index
In this 30-minute webcast, Karl Sharicz, Manager of Customer Intelligence at Simplex Grinnell, and John Ragsdale of TSIA discuss NPS* and how to use the Secure Customer Index (SCI)* as a complimentary metric designed to provide deeper insight into customer satisfaction, loyalty and advocacy. (*All trademarks are the property of their respective owners.)
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MarketTools CustomerSat / Enterprise Feedback Management
March 3, 2011 |
Gaining Corporate Buy-In For Your Voice of Customer Program
In this 30 minute minicast, TSIA’s John Ragsdale interviews Karl Sharicz from SimplexGrinnell discuss Karl has successfully created corporate buy-in for his loyalty program while continuing to evolve it over the past 5 years.
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MarketTools CustomerSat / Enterprise Feedback Management
February 10, 2011 |
Listening is No Longer Enough
Customers are providing feedback to all parts of the organization. Join us to learn how to create actionable insight from Voice of the Customer (VOC) feedback, make that information available to employees at all levels, and take action in an effective and profitable manner.
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Market Research Services / Custom Market Research Software
December 17, 2010 |
Do-It-Yourself (DIY) Concept Testing
Join us for a discussion with MarketTools' Michael Conklin and Jay Pluhar, two of the industry’s most respected market researchers, to discover:
• The fundamentals of concept testing
• How to write effective concept tests
• How to test concepts in the real world
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MarketTools CustomerSat / Enterprise Feedback Management
December 2, 2010 |
The Economics of Customer Experience: New Study Reveals the Secrets - with Strativity UK
Gerry Brown, customer experience expert and Director, EMEA of Strativity Group in the UK, and Justin Schuster, VP of Enterprise Products at MarketTools, outline the economics of the customer experience model and discuss how leading organizations are driving profitability through differentiated customer experience. Mr. Brown will also reveal the results of the 2010 Customer Experience Study and describe the key drivers to increase profitability through customer experience.
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MarketTools CustomerSat / Enterprise Feedback Management
November 10, 2010 |
Beyond Customer Support: Using a Voice of the Customer Program to Transform Your Company into a Customer-Centric Organization
Most organizations have a goal to become customer-centric, but few understand the kind of organizational change required to get there. Barry Mainz, COO of Wind River, a wholly owned subsidiary of Intel Corporation, outlines the transformations his company has undertaken to become a customer-centric organization, using a Voice of the Customer program to drive significant improvements in customer satisfaction and loyalty.
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MarketTools CustomerSat / Enterprise Feedback Management
November 3, 2010 |
Customer Feedback in Action: Turning the Voice of the Customer into Results
Learn how American General Life Companies put customer feedback to work in its contact center to improve the customer experience and business processes. You'll find out how the company made feedback programs a core element in its overall customer service strategy.
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Congratulations to the winners of the 2012 MarketTools ACE (Achievement in Customer Excellence) Awards and the ACE Awards for Best Use of EFM (Enterprise Feedback Management) recognizing outstanding achievement in customer satisfaction, employee satisfaction, and partner satisfaction.