2012 MarketTools ACE (Achievement in Customer Excellence) Awards Program
 

The MarketTools ACE (Achievement in Customer Excellence) Awards program was established in 2005 to recognize outstanding achievement in customer satisfaction. Receiving a MarketTools ACE Award is a distinct honor that demonstrates both rigorous application of customer feedback processes and outstanding performance as measured by those processes. The ACE Award shows the world your organization's effectiveness and success in customer satisfaction and loyalty.

MarketTools CustomerSat customers may apply for MarketTools ACE Awards for their company, business units, or segments of a business.  To be eligible  for a 2012 MarketTools ACE Award, your organization must have conducted one or more customer satisfaction surveys between October 1, 2010 and September 30, 2011 and complete an online application form for each survey your company would like to submit for consideration.

MarketTools ACE Award for Best Use of EFM

In addition to the annual MarketTools ACE Awards, MarketTools recognizes achievement in using an enterprise feedback management (EFM) solution to realize measurable business results with the following ACE award categories:

•    Best Use of EFM for Voice of the Customer
•    Best Use of EFM for Voice of the Employee
•    Best Use of EFM for Voice of the Partner
•    Best Use of EFM Across the Enterprise
•    Best Use of EFM to Drive Overall Business Impact
•    Best Use of EFM in the Contact Center

MarketTools CustomerSat customers who complete an online application for the 2012 MarketTools ACE Awards may also submit an application for one or more of the awards listed above.  Those companies that qualify for an ACE award based on their online submission form will also qualify for consideration for a “Best Use of EFM” award. 

Application Deadline

The application deadline for all award submissions is Friday, December 16, 2011.  Winners will be notified by Friday, January 31, 2012.

Benefits of the MarketTools ACE Award

ACE Award winners will be acknowledged for their outstanding achievement in customer satisfaction and loyalty with the following:  

• Award trophy
• Acknowledgement in MarketTools press release
• Optional opportunity to issue an announcement press release
• Use of the 2012 MarketTools ACE Award logo in media, on company website, in promotional mailings and in annual report
• Mention of 2012 ACE Award Winners on MarketTools website
• Case study written about award recipient (optional)

Past MarketTools ACE Award winners have leveraged this honor to highlight their dedication to customer satisfaction with current and potential customers, and to motivate and praise employees with recognition events in celebration of the award. 

More Information on the 2012 MarketTools ACE Awards and the ACE Awards for Best Use of EFM
 

Awards Eligibility
Awards Criteria, Process and Methodology
Frequently Asked Questions
Application Forms
2012 MarketTools ACE Award Winners